MEDIAÇÃO CULTURAL EM ESPAÇOS CULTURAIS: análise de uma experiência prática no Centro Cultural José Octávio Guizzo

Abstract

This undergraduate thesis investigates cultural mediation strategies in exhibition spaces, having as its object of analysis the practical experience developed during the exhibition Sofrência, held at the Centro Cultural José Octávio Guizzo in Campo Grande, MS, from September to October 2024. The general aim of the research is to investigate and reflect on artistic mediation strategies that foster reception, attentive listening, and the participation of different audiences, articulating contemporary theoretical references with practical experiences. The methodology adopted is qualitative in nature, based on the analysis of the experience lived as a cultural mediator in the exhibition mentioned above and complemented by a bibliographic review on cultural mediation and education in non-formal learning spaces. The theoretical framework draws on authors such as Teixeira Coelho (1997), Mirian Celeste Martins (2017), Bernard Darras (2009), Paulo Freire (2019), and Ana Mae Barbosa (2019), among others. The results demonstrate that cultural mediation, when grounded in a constructivist and dialogic approach, effectively contributes to the democratization of access to culture, promoting meaningful aesthetic experiences and reinforcing cultural spaces as territories of encounter and collective construction of meaning. The research also shows that the cultural mediator plays an essential role in the relationship between the public and the artwork, acting not as a transmitter of predetermined knowledge, but as a facilitator of processes of interpretation and cultural appropriation. Sensitive and participatory mediation practices enhance visitors’ cultural experiences, contributing to the formation of critical audiences and to the recognition of cultural spaces as places of belonging and social transformation.

Keywords: Cultural mediation; Exhibition spaces; Art education; Cultural democratization.