Quando o jornalismo encontra o entretenimento: credibilidade e função pública em tempos de hibridização midiática

Abstract

This study investigates the tension between the ethical principles of journalism and the strategies of infotainment in contemporary Brazilian television. Drawing on theoretical perspectives that address the spectacularization of information and the hybridization of television genres, it analyzes how the logic of entertainment can undermine fundamental journalistic values, such as contextualization, depth, and social responsibility. To test this hypothesis, the report “A Castanha do Brasil,” aired on the program Domingão com Huck on Rede Globo, is examined with the aim of identifying narrative and aesthetic strategies that reveal conflicts between informing and entertaining. The analysis shows that, although infotainment can broaden the reach of relevant issues, its emphasis on emotional impact and simplification may weaken the critical function of journalism, calling for reflection on the ethical limits of this practice.