A plataformização do trabalho no mundo da costura: o caso da República das Arteiras

Abstract

This article seeks to reflect on changes in the contemporary world of work through a discussion of so-called digital platforms as a framework for the so-called platformization of work. Given the acceleration of these platforms, an alternative model emerges that aims to overcome the precariousness that permeates traditional platforms, a model called platform cooperativism. The article analyzes the identified themes from the perspective of the anthropology and sociology of work. The research methods used are a bibliographical survey, online ethnography, and interviews. The text's empirical framework is the platform created by República das Arteiras, a self-proclaimed social impact startup—based in Campo Grande, Mato Grosso do Sul—that aims to create connection and transparency in the sewing industry, seeking greater visibility and recognition for the work of seamstresses.